Wijayanti, Fitriani Wahyu (2021) ANALISIS PENGARUH UTILITARIAN VALUE , HEDONIC VALUE DAN PRODUCT BROWSING TERHADAP BEHAVIOUR IMPULSE BUYING MELALUI ONLINE SHOPPING LIFE STYLE ( STUDI PADA PENGGUNA ONLINE DI KOTA SEMARANG). Undergraduate thesis, Universitas Islam Sultan Agung Semarang.
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| Item Type: | Thesis (Undergraduate) |
|---|---|
| Subjects: | H Social Sciences > HB Economic Theory |
| Divisions: | Fakultas Ekonomi dan Bisnis Fakultas Ekonomi dan Bisnis > Mahasiswa FEB - Skripsi Manajemen |
| Date Deposited: | 19 Jul 2022 02:03 |
| Last Modified: | 19 Jul 2022 02:03 |
| URI: | https://repository.unissula.ac.id/id/eprint/24703 |
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