Pranaditya, Ari (2023) HASANAH CONGRUITY VALUABLE SEBAGAI KEUNGGULAN POSISIONAL DAN SUMBER PENINGKATAN MARKETING PERFORMANCE. Doctoral thesis, UNIVERSITAS ISLAM SULTAN AGUNG.
Pranaditya, Ari and Shabihah, Khansa (2024) The Importance of Entrepreneur Characteristic and Emotional Quotients as SME’S Competitive Advantage to Marketing Performance. [Experiment]