Items where Author is "Athoillah, Muhammad Arja"

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Thesis

Athoillah, Muhammad Arja (2017) STRATEGI MENCIPTAKAN KEUNGGULAN BERSAING MELALUI INOVASI, BRAND AMBASSADOR, DAN PROMOSI DENGAN BRAND IMAGE SEBAGAI VARIABEL INTERVENING PADA PRODUK SABUN LUX (Studi kasus terhadap mahasiswa Fakultas Ekonomi UNISSULA). Undergraduate thesis, Fakultas Ekonomi UNISSULA.

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