People have two sides of personality which are called persona and shadow. It means people have a public face or a mask or good side that they wear to cover their shadow or their bad side. It also happens in Ingrid Goes West (2017) film which tells the main character who has both sides of this personality. This study used Ingrid Goes West (2017) film by Matt Spicer and David Branson Smith as the object of the study. This study aimed to find out how persona and shadow reflected on Ingrid in Ingrid Goes West (2017) film using Carl Jung’s analytical psychology in archetypes.
This study used a descriptive qualitative method. There were two types of data used in this study, namely primary data and secondary data. The primary data were taken from the film in the form of narratives, dialogues, and monologues. While secondary data were taken from e-books, e-journal articles and other literature related to Carl Jung’s persona and shadow archetypes. There were some steps that had to be done to obtain the data, such as watching film and reading the script of Ingrid Goes West (2017) film, identifying the data, classifying the data, and reducing the data.
The result of this study concluded that there was persona and shadow shown by Ingrid when she struggled to make friends. Personas that were shown by Ingrid were that she always tried to be a helper, easygoing, and tried to control her worries. Meanwhile, shadows shown by Ingrid were that she was disappointed, annoyed, and unable to control her emotions when facing her life with shame.

Keywords: Persona, Shadow, Archetypes, Analytical Psychology, Ingrid Goes West Film