ANALISIS PENGARUH UTILITARIAN VALUE , HEDONIC VALUE DAN PRODUCT BROWSING TERHADAP BEHAVIOUR IMPULSE BUYING MELALUI ONLINE SHOPPING LIFE STYLE ( STUDI PADA PENGGUNA ONLINE DI KOTA SEMARANG)

Wijayanti, Fitriani Wahyu (2021) ANALISIS PENGARUH UTILITARIAN VALUE , HEDONIC VALUE DAN PRODUCT BROWSING TERHADAP BEHAVIOUR IMPULSE BUYING MELALUI ONLINE SHOPPING LIFE STYLE ( STUDI PADA PENGGUNA ONLINE DI KOTA SEMARANG). Undergraduate thesis, Universitas Islam Sultan Agung Semarang.

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Item Type: Thesis (Undergraduate)
Subjects: H Social Sciences > HB Economic Theory
Divisions: Fakultas Ekonomi
Fakultas Ekonomi > Manajemen
Depositing User: Pustakawan 1 UNISSULA
Date Deposited: 19 Jul 2022 02:03
Last Modified: 19 Jul 2022 02:03
URI: http://repository.unissula.ac.id/id/eprint/24703

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